A personalized ring buying experience, from beginning to end.
We’ve reimagined each and every step of the ring buying process, starting with thoughtful service that makes it easier for you.
ETHICALLY SOURCED DIAMONDS
Beautiful diamonds, without the mines
Our beautiful diamonds have an equally beautiful story to tell. Each lab-grown stone has the same chemical composition as a mined diamond, down to the atom. It’s an ethical, sustainable, and 100% conflict free way to own a brilliant diamond without compromising on quality.
How it works.
Buying a ring shouldn’t be the stressful part about getting engaged.
Choose your style.
Get inspired by one of our classic settings, or design your own. Meet with our diamond concierge in person or on a video call to see our styles up close. We can even help design a custom ring – the process is complimentary.
Pick your diamond.
In addition to strict quality levels varified by 3rd party grading facilities, our in-house GIA trained gemologist will vet 2-3 diamond options for you that fit your style and budget.
A Curated Experience
Our diamonds are lab-grown, which means 7x less environmental impact per carat.
We hand-select the very best lab-grown diamonds that are VS2 clarity and G color.
Because our diamonds don’t require mines, everything we offer is ethical and conflict free.
From complimentary customizations and renderings to one-on-one meetings, our service is unparalleled.
WE’RE HERE TO HELP
We get it, you’ve never done this before.
That’s why we have complimentary concierges who are here to guide you through everything - from understanding what carat, color, cut, and clarity mean, to designing the perfect ring. And of course, we have resources if you’d prefer to learn at your own pace.Book an appointment